HOW CAN I SUPPORT YOU?

BRAND STRATEGY
Before you can hope to set objectives or even think about achieving them, it's vitally important to set a brand strategy that can drive your business forward. From understanding what your point of difference is, to establishing your visual and written identity, let me help you to set a clear and concise way of thinking. I can help you determine everything from who your customers are and how you can speak to them, to what your social media pages should look like and how you engage with influencers.

INFLUENCER ENGAGEMENT
Working with the most relevant influencers is the most effective way of spreading your message and ensuring long-term engagement. Blogging, vlogging and social media is no longer a numbers game - the key is to understand your niche and ensure a natural fit that evolves over time. If you're new to this way of thinking, it can be incredibly intimidating and hard to know where to start. Let me help you by identifying the perfect influencers for your brand, campaign or objectives, and working to establish a partnership that has longevity.

DIGITAL CAMPAIGNS
Whether there's a big product launch, a PR moment, a seasonal opportunity or simply a need to create stories around your brand, I can help to develop 360 fully-integrated campaigns from just the spark of an idea.
Let me take the lead and ensure you meet your wider business objectives.

CREATIVE ASSET DEVELOPMENT
From an initial idea right through to story-boarding, script writing, directing on-set and post-edit management,
I can help bring a concept to life and manage the entire process. Whether you want to create videos or photography for your website or social channels, work on a bigger advertising campaign or take fresh product images to use across your business, I'll be there to manage it from beginning to end.

CONTENT CREATION & COPYWRITING
Choosing the right words to convey the perfect story is definitely an art form. I've been passionate about the written language from a young age, but now I write for a living via my blog HayleyHall.UK
I can help support internal functions via my copywriting, social media content creation and editing services, as well as working on complete briefs for everything from packaging and leaflets to invitations and websites.

MARKET INSIGHT
Want to know what the hot new trends in beauty are, or simply what consumers are responding to? Want to understand why we're so addicted to certain products and trends are resonating with beauty lovers in a whole new way? I provide insight into what's new, what's happened and what's coming up - as well as utilising my own growing audience for research purposes when a specific question needs to be answered.

INTERNAL TRAINING
Want to ensure your team is up-to-scratch with the latest in social media, or that they know how best to work with influencers? Need support in helping meet clients expectations or juggling your ever-expanding offering? I can help provide insight, inspiration, direction and support so you can product your best work.

If there's a specific challenge you're facing or want to discuss, get in touch.